Monday 29 June 2009

SDL snaps up content management archrival

(By Anthony Miller – Monday 29th June 2009 8:30am). Although best known for its translation software and services (see SDL translates to Pomme), ‘Little British Battler’ SDL has a growing line in content management (CM) software too, currently representing some 15% of its £159m revenues. This side of the business has basically been built by acquisition, starting with Netherlands-based Tridion in May ’07.

Today SDL added another feather in its CM cap, taking out US-based archrival, XyEnterprise, for $15m/£9m cash. XyEnterprise, which turns over some $10m p.a., will be merged with Trisoft, the Belgian CM player in which SDL took a 49% stake in Dec. ’07 and subsequently took all but full control of last September. Just last month, XyEnterprise formed a “business alliance partnership” with Letterpart, which styles itself one of the UK leaders in automated XML typesetting, batch pagination and loose-leaf publishing. Could Letterpart be next on SDL’s hit list I wonder?

I have to say that I am getting just a little bit confused as to how all of this fits together – indeed it gets even more interesting given SDL’s partnership with Interwoven, the much larger US-based CM player acquired by our very own Autonomy back in Jan. ’09 (see Autonomy to interweave Interwoven). Anyway, all is sure to become so much clearer after SDL’s ‘Global Information Management for Dummies’ session (i.e. analyst teach-in) next week – and, yes, TechMarketView will be there!

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